Traxon Introduces New Members of the ProPoint Family Designed for Wide Range of Exterior Facades

Four fixture variations provide solutions with long reach, color grazing
and smooth design features to highlight architectural details and
provide emotional experience

, an Osram
business and global leader in dynamic lighting solutions, introduces its
latest architectural lighting fixtures, the ProPoint Family of Linear,
Vista, Pixel and Sconce fixtures. All four products were developed for
building exteriors, and are designed to create excitement by
highlighting architectural details. The four new products in the
will be introduced at Lightfair International, May
21-23, 2019, at the Pennsylvania Convention Center in Philadelphia,
Penn. Osram will be located at Booth #1701.

Together with Traxon’s ProPoint Washers, the ProPoint Linear, Vista,
Pixel and Sconce fixtures create a family of solutions that utilize the
same LED chip family to provide consistent color and illumination. The
new ProPoint products are available now for lighting designers and

  • The ProPoint Linear brings flexibility to graze lighting applications
    with a variety of output, size and color offerings. Its efficient
    design allows for easy concealed placement, ensuring the architecture
    remains the focus. Smooth color mixing works seamlessly with other
    ProPoint family luminaires to deliver limitless possibilities.
    Available in 1-foot and 4-foot lengths, at 8W or 12W per foot, and
    comes in three standard finishes: Gray, Black or White.
  • The ProPoint Vista is Traxon’s most powerful Dynamic Lighting
    luminaire. Available in 200W and 400W sizes, it is ideal for high-rise
    and tower illumination. Your choice of full color RGBW, Dynamic White,
    Static White, and Static Color combines with a native 3 degree optic
    and many spread lens variations for precise lighting control.
    Available in three standard finishes: Grey, Black or White.
  • The ProPoint Pixel is a high-brightness, single-pixel luminaire for
    facade accents, beacon lighting and media applications. RGBW, Dynamic
    White, and a variety of static colors combine with several diffusion
    options to create an extensive array of facade lighting possibilities.
  • The ProPoint Sconce offers a tight, controlled grazing solution to
    exterior applications where the light source will be visible. The
    sleek design works in both traditional and contemporary architectural
    environments. Available in three sizes, with both static white and
    static color options. The ProPoint Sconce will be on display in the
    Traxon Suite at LFI. Media may make appointments to see this product
    at the Suite.

For more information about these products, visit
or stop by Osram Booth #1701 at LFI. For more information about Osram,


OSRAM, based in Munich, is a leading global high-tech company with a
history dating back more than 110 years. Primarily focused on
semiconductor-based technologies, our products are used in highly
diverse applications ranging from virtual reality to autonomous driving
and from smartphones to networked, intelligent lighting solutions in
buildings and cities. OSRAM utilizes the infinite possibilities of light
to improve the quality of life for individuals and communities. OSRAM’s
innovations will enable people all over the world not only to see
better, but also to communicate, travel, work, and live better. As of
the end of fiscal year 2018 (September 30), OSRAM had approximately
26,200 employees worldwide. It generated revenue of more than €3.8
billion from continued operations in fiscal year 2018. The company is
listed on the stock exchanges in Frankfurt and Munich (ISIN:
DE000LED4000; WKN: LED400; trading symbol: OSR). Additional information
can be found at


OSRAM SYLVANIA is part of OSRAM Americas, a group of OSRAM companies
located in North and South America. As a leader in lighting solutions
and services specializing in innovative design and energy-saving
technology, the company sells products under the brand names OSRAM,
Traxon, ENCELIUM and SYLVANIA. The portfolio ranges from high-tech
applications based on semiconductor technology, such as infrared or
laser lighting, to smart and connected lighting solutions in buildings
and cities. The OSRAM SYLVANIA and OSRAM Americas regional headquarters
is located in Wilmington, Massachusetts. For more information, visit
or follow us on Facebook and Twitter.

OSRAM is a registered trademark of OSRAM GmbH.

ENCELIUM is a registered trademark of OSRAM SYLVANIA Inc.

All other trademarks are those of their respective owners.


Ellen Slingsby Miller

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