Indie Thriller Ingenium Goes to the Big Screen Indie thriller, Ingenium, was a labor of love from start to finish. Creativity and dedication to their craft make indie filmmakers tick, and this was fully demonstrated by brothers Steffen Hacker - director, editor, producer - and color grading artist, Peter Hacker, in the production of their new mystery feature. The film is teeming with the typical indie challenges: multiple cameras with differing formats, resolutions, and codecs; limited time and varying work schedules; and tight budget constraints. Like many an indie filmmaker, the Hacker brothers used every ounce of talent and ingenuity, as well as the right tools to bring their creative vision to the big screen. Here's how they made it happen. ...Read More »
Tariffs and Trade Wars One of the key ingredients to maintaining a positive global marketplace is collegial trade between countries. Many partnerships are strong and create a win-win situation for all concerned parties. But, there are still many countries who cannot come to an agreement about the ratio of imports to exports between the nations. These disagreements can escalate into imposed tariffs and the beginnings of a trade war. So why should we be concerned about tariffs and trade wars? Here's what you need to know. ...Read More »
Content Insider #589 - Survival Instincts By Miles Weston There is good news, bad news out of IBC. The good news is that everyone has an answer to producing and delivering content DTC (direct to consumer). The bad news is that everyone is going to do it - cable guy, telephone lady, studio, OTT service folks, everyone. Great, good, so-so and ugly content will be instantly available to you once you've paid the subscription fee or waded through the ads. Imagine sign up for 5-10 "channels" and you can be informed, educated, entertained 24x7. The big challenge is that you'll have to spend hours wading through the titles to find the stuff you want to view. Then to you also have to work, study, eat and sleep. Not everyone is going to win in this scenario until we get organized. Hope it doesn't take too long... ...Read More »
3D Printing Is Hot...And It's Only Going To Get Hotter We often think of 3D printing as a new technology with futuristic implications, but we rarely stop to consider how far it's come or where it could be in another few years. 3D printing was invented by Charles Hull in 1984, and in the ensuing 34 years we have developed ways to scan and 3D print objects in real time and have even begun one of the most science-fiction endeavors yet-3D printing human organs. Still, 3D printing has yet to reach its full potential, and that's a good thing. ...Read More »
Content Insider #588 - VR4 By Miles Weston Want to get into movies? Work hard, work long and have just a little bit of luck. Or if you were thinking of something a little easier, little faster; catch one of the growing library of really good VR films - short or long - and experience it up close and personal, very personal. If you want to produce your own VR film well the good cameras are still "a little" expensive, Nvidia's eye-popping gen 8 card makes it easier and better, and if you want to push the envelope see how you look as a hologram. VR/AR/MR are coming together as an exciting option to 4K/8K/HDR films. Choices...choices...choices ...Read More »
VFX Investigation: Cracking the "Bosch" Case Visual effects (VFX) house Moving Target has worked on the long-running series since its first season. According to Compositor Jeremy Nelson, doing VFX for a streaming series allows for more creativity and refinement, since there aren't the same time constraints as other episodic work. "I prefer working on streaming shows because you're working on the whole season at once. The schedule is more like working on a movie, which gives you more time to refine your effects. When you're doing one episode per week, you can feel rushed at times. With 'Bosch,' we have time for creative freedom." ...Read More »
Content Insider #587 - Before the Game By Miles Weston Consumer crystal gazers keep putting up fantastic mouth-watering numbers on the HMD sales that are going to be delivered...next year. Next year rolls around and it's ooppss. Their projections aren't wrong obviously it's that the world (kids) don't want VR. Funny thing is they were sold instantly when they were first introduced a few years ago and sales keep rising. Where? Well gee just about in every business application you can dream up for virtual and augmented peeks as to what's going on. Trouble is everyday practical use isn't as sexy, as fun, as exciting as a shootem up VR game. No but it makes work safer and better so get into it ...Read More »
Industrial Air Pollution Clean-Up Is On Its Way In 2018 Since 1955, the United States government has recognized the need for legislation to clean up air pollution. Subsequent revisions to the initial legislation strengthened the laws regarding allowable amounts of car emissions, factory smog, and other sources of air pollution. Now, in 2018, it isn't just legislation and governments fighting air pollution. Private inventors, corporations, and other organizations are harnessing the technology that can aid in cleaning our air all over the world, along with recognizing that some advances in technology are creating more air pollution and combating it with air filter and filtration systems, dust collectors, industrial vacuums, industrial blowers, air compressors, vacuum pumps and many other products. ...Read More »
Trade War With China Will Hit OEM Manufacturers First As trade relations between China and US deteriorate, OEM manufacturers and their metal suppliers are caught in the middle. Who is affected first? ...Read More »
When a Movie is More Than a Movie: MYSTERY OF SIMBI_XOMBIES MYSTERY OF SIMBI_XOMBIES is a lot of things. Just another indie film it is not. A zombie horror film it definitely is not. What it is is a concept for showing how one band making their videos in VR can set off a global chain reaction. It is an underground music comedy. And it is a digital entertainment experiment. To help author all of this, David Kim used Blackmagic Design cameras and its DaVinci Resolve Studio software. ...Read More »
Assimilate's Scratch 9.0 Now Shipping Assimilate is now shipping Scratch 9.0, an aggressive, high-performance, and user-friendly product update that delivers a huge boost in creativity, efficiency and performance, saving enormous amounts of time for all creative functions. Known for its high-quality 2D/3D/VR tools in a single, streamlined workflow - dailies, conform, color grading, compositing, finishing & mastering - now includes support for over 200 Matchbox Shader effects and an easy connection to AfterEffects and Nuke compositing tools with a single click. ...Read More »
The WUNDER360 S1 360 Spherical Action Camera By Stephen Schleicher 360 video for Virtual Reality continues to be an area that next generation content creators are focusing more of their attention on. But, with professional 360 VR cameras costing tens of thousands of dollars, it might be a good idea to experiment with this wondrous new way to tell your story with a camera that does the same thing, but costs a fraction of the price. Funded via an Indiegogo campaign, the Wunder360 S1 360 Spherical Action Camera is a nice alternative to other 360 cameras on the market. ...Read More »
URSA Mini Pro - Taking It to a Higher Level By Matt Siegel For filmmakers, from high-end pros to novice students, the traditional production paradigm has undergone a radical change. "Good, fast, and cheap, AND in 4K" is the expectation. Blackmagic Design's URSA Mini Pro meets these requirements and has boldly ascended into the film industry mainstream, proving itself to be a reliable production workhorse. ...Read More »
Scratch Play Pro By Stephen Schleicher If you are looking for a responsive camera format player and transcoder that is light on system resources, and supports looks and metadata management, then SCRATCH Play Pro from Assimilate may just be the all in one tool for all of your playback needs. The application was released in July 2018, and after using the software for a month, it is hard not to find a reason to add SCRATCH Play Pro to your workflow. ...Read More »
Content Insider #586 - Growing Overload By Miles Weston We're beginning to wonder if The Tale of Two Cities quote might be addressing the streaming content industry...It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness. Business mavens see how Netflix, Amazon, YouTube and others are raking in viewers and dollars and say heck we can do better. But viewers don't want a dozen S/AVODs. They only want a few daily options - one, two, three, four - after that they'll pass. We may be getting to the point when too many great viewing options are just too many to sign up for. Still going back to the cable or phone guy's old tired bundle isn't in the cards. ...Read More »
MAXON sponsors HalfRez By Ko Maruyama Chris Schmidt, Greyscalegorilla director of 3D product development and Half Rez co-founder, explains that Half Rez, heading into its seventh year, has become an essential motion graphics destination honoring the diverse community of motion graphics artists. ...Read More »
Grading and Finishing with Scratch v9 By Rakesh Malik Last summer I filmed a short mockumentary spoofing a home improvement show where the homeowners are a family of zombies. We shot this in a weekend with a fairly minimal crew, working with a first time director. The camera we filmed with was mine, a Red Epic-W, and we filmed in 8K raw. Earlier this year after a lot of rounds of editing and screenings with test audiences, the editor sent me the final edit for color grading. At the time I was working on an IT contract in Seattle and commuting an hour each on the train, so I took my HP Spectre x360 and the hard drive and decided to get started while commuting. And I used the new Scratch v9 for grading and finishing. ...Read More »
China's Government Eyes Complete Scrap Import Ban Who's effected? Recycling Equipment Manufacturers and Recycling Companies! For a closer look, let's review the equipment that will be affected. ...Read More »
Stream On By Jason Pruett Live streaming. Once a term exclusive to the technology lexicon, it has quickly earned a place in everyday conversation. From the exponential growth of branded and independent content channels, to the explosion of esports and the emergence of social video, live streaming has evolved from a very niche application in the context of content production to a price-of-admission necessity for virtually every platform and provider with aspirations of multimedia supremacy. ...Read More »
IQS Enhances Pay-Per-Click Marketing IQS, a global industrial manufacturers directory, has officially announced the availability of a Google Adwords 'Pay-Per-Click' (PPC) option as part their marketing program line-up with enhanced negative keyword coverage. IQS has offered annual programs since 2000 and now with the introduction of this PPC program as an additional marketing choice, IQS will be the first industrial directory and manufacturing search engine to offer both annual programs along with enhanced negative keyword coverage along with utilizing leading edge Wordstream technology. ...Read More »
Content Insider #584 - What's In Store By Miles Weston Cloud folks love to tell you how much content they're storing for organizations and yes there is some shrinkage (that's theft to ordinary people) but it's okay. Sorry but it isn't okay if the stuff is stolen (what else would you call it?) before the indie filmmaker/production folks get paid for their creative work. So how do shooters solve the problem? They keep it at home - and back it up a couple of times - until FAANG, BAT, Disneyflix or other streaming channel has paid the creative team for their work. Until then it'll sit in storage on our bed stand, in the office and with friends where it will be safe. No need to tempt disaster if you don't have to! ...Read More »
Content Insider #582 - Social Video By Miles Weston Social media video is big business, at least it is for Google, Facebook, Instagram, Twitter, Reddit and the companies that were born on the iNet because wherever you find a few thousand or tens-of-thousands of viewers gather you'll find ads. That spells profits for them. The more viewers/followers, the more dollars they rake in. Along the way the social creators make money.They aren't my "gotta watch" OTT channels but when they start adding more real news we might tune in a little more often. But it is a great place for movies, TV series to reach new viewers. It can also be a great place for indie filmmakers to promote their work and themselves ...Read More »
Behind-the-Scenes on the Portland Indie Feature "Pretty Broken" When her father goes missing during a mountaineering expedition, Lindsey Lou (Jillian Clare) sets out to find him - only, she's the least qualified candidate to do so. "Pretty Broken" follows Lindsey's journey as she struggles with the loss of her father, and deals with how life and family can be challenging (and funny). Directed by Brett Eichenberger, the film recently premiered at Newport Beach Film Festival. ...Read More »
ASSIMILATE Announces New SCRATCH Play Pro ASSIMILATE's new SCRATCH Play Pro is the Essential Media Toolkit: a universal professional format player, immersive media player, look creator with version management, transcoder, and QC tool all in one. Play Pro is able to playback nearly all formats - camera formats, raw or not, including h.264 and h.265 (HEVC), deliverable formats of any sort, even still frame formats. You can also show the image full screen on a second/output display, either attached to the GPU, or through SDI video-IO. Play Pro is not only fast, it's easy to operate. It runs on just about any system from laptop to a desktop monster, running Windows or OSX. ...Read More »
Open Media Foundation Helps Denver Open Media While Open Media Foundation (OMF) regularly juggles a number of projects, they all encompass the same mission of putting the power of media into the hands of the people. The Denver, CO-based media and technology nonprofit organization is dedicated to enabling everyone to engage in their community, empowering underserved and underrepresented communities through media and technology. ...Read More »
Content Insider - IBC Hunt By Miles Weston With IBC only a few months away it's the beginning of hunting season. Writers, photographers and news film crews will be hunting for informative sessions, interesting industry leaders, real news about the products/services that will be most widely used next year and yes catching up with old friends. Publicists will be seeing how many media badge wearers they can bag. It doesn't matter if it's old news, new news or no news; it's all about the badges. But, it doesn't take much to do it right just common sense and commitment. Your boss and folks with media badges at IBC will really appreciate it! ...Read More »
Content Insider #578 - VR Filmwork By Miles Weston Some people think we like 360/VR just because it devours so much storage capacity. Ok that's a good reason but still the good VR stuff is really really good. Not just scare your pants off good but good to experience, enjoy, be immersively entertained, informed. Despite what Musk says we may never experience travel to the outer reaches of space or the depth of the Mariana Trench or climb Mt. Everest but 360/VR can let us experience, really experience these ventures and more. We know because some friends took us there and back. VR is good and it's getting better all of the time. ...Read More »
Content Insider #577 - Talk to Me By Miles Weston Sometimes we get so wrapped up in our techie talk we forget the ROW (rest of the world) doesn't know what we're saying and honestly...don't give a rat's behind! You know real people like Aaron Semmel an EP and his film project producers/directors. They may have heard the specs we're so impressed with but all they care about is...what's it do for me/us? Film people - and film viewers - may tolerate the jargon we're so impressed with but maybe, just maybe, if we did a better job of thinking in terms of what they want/need we could sell more stuff. What a revolutionary idea we need to practice...more. It's just a thought... ...Read More »
The EWin Flash Series Ergonomic Gaming Chair Ever had that moment when you're in an intense shootout in PUBG, and suddenly your back feels like it's killing you because your chair is about as good as a chair as a rock is as a home? And then you get killed in PUBG? In case you can't tell, that happened to me a while back and I got sick of it. So, I got rid of my half-broken office chair and decided to invest in a gaming chair, and after a bit of digging I decided on an EWin Champion Series gaming chair. ...Read More »
Avoiding Footage Loss - Tactics for Storing and Recovering Data Months of planning and work can go into a filmmaking scene. There's the set design, lighting, location scouting, and many other facets that all need to work in concert to pull off a great shoot. With all of the care and attention put into the production, there should be more directed towards the actual product. If the footage data is damaged, corrupted, or incomplete, then all of the efforts going into a shoot were wasted. High-end cameras are not foolproof, and occasionally errors occur that disrupt the data. And people are certainly not foolproof, as they sometimes make unwise decisions about storing and protecting data. Thankfully, there are some best practices production teams and filmmakers can follow to best protect valuable footage. ...Read More »
Content Insider #575 - She Belongs By Miles Weston If company big wigs can't insist on equality because it's the thing to do maybe shareholders should be selfish. The World Bank just reported equal pay, equal hours and equal participation in the workforce could improve the global economy by $23,620 a person ($160 T). And we'd have added benefits like lower malnutrition and child mortality rates. While we're at it, knock off the excuses for not having more female executives and board members. Treating everyone equal - personally and professionally - might help get things done more quickly...and better. It's worth a shot! ...Read More »
2D vs 3D Animation - Which Should You Choose? There are quite a few elements to consider when tackling a video project for marketing and advertising purposes. A video project requires a script, voiceover, character development, themes and movement. Whether it's for a game, marketing or entertainment, animation is a great and creative way to bring a story to life. While animation is a top choice for video development, it requires a few extra elements to consider, such as deciding between 2D and 3D animation. For those who don't have much video production experience, it can be difficult to decipher which animation method will yield better results. But believe it or not, there's a time and a place for each one. ...Read More »
3 Reasons Why You Need to Embrace AR in Your Workflow The year 2017 marked a new development in my work as the mobile team manager at Vectorworks, Inc. - one that perfectly aligned with a new trend in the AEC industries. Apple just introduced its ARKit to complement the new iPhone 8, 8 Plus and X models. This platform allowed developers to create Augmented Reality (AR) applications that integrated live images from a device's camera with dynamic 3D models developed by the user. ...Read More »
Exploring "The Depths" of Filmmaking "The Depths" blew audiences away at the Manhattan Film Festival where it won Best Feature Film. Telling the story of two men desperate for success, "The Depths" follows wannabe screenwriters Mickey Hansen (Patch Darragh, "Sully") and Ray Ferguson (Michael Rispoli, "Sopranos") who decide to fully explore the depths of murder and crime as part of their writing process. Also starring Charlotte Kirk ("Vice"), Hampton Fluker ("Shades of Blue") and Michelle Veintimilla ("Gotham"), "The Depths" was shot by DP Omar Portilla with a Blackmagic Cinema Camera and graded by Colorist Tim Buttner with Blackmagic Design's DaVinci Resolve Studio. ...Read More »
How Artificial Intelligence Is Projected To Influence The Automotive Industry Artificial intelligence and data science are two main technologies that forms the processes of the automotive. Since 2017, Udacity selected a group of 18 talented engineers (out of hundreds of applicants) to form the Self-Racing Cars team Udacity offer the first self-driving Nanodegree program. The program was Built in partnership with Uber, BMW, Mercedes-Benz, and Nvidia. After a huge success, Udacity introduced another Nanodegree program for the beginners. At last, MIT and university introduced their courses in the automotive industry. ...Read More »
Content Insider - Good, Bad By Miles Weston It won't be long and the leading people in the global M&E industry will be gathering in Amsterdam. With the seismic shift that is taking place everyone will be intent on how they can make the right decisions to not just survive but prosper. It's especially true of the exhibitors who want to stay ahead of the pack, stay in the race. They can only do that by leveraging every opportunity possible. Commit, plan, execute, follow-thru... If you don't there may not be a next year. ...Read More »
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