Effects News:
Karen Allen Brings "A Tree. A Rock. A Cloud." To Life Known for her roles in front of the camera in "Raiders of the Lost Ark," "Animal House," "Scrooged" and more, Karen Allen recently took on a new role: the director of "A Tree. A Rock. A Cloud." Adapted from the Carson McCullers tale, the new short film focuses on the story of a young boy and an old man that meet by chance at a roadside cafe and discuss lost love. ...Read More »
Content Insider #548 - Sharing Storytelling By Miles Weston VR is a video storytelling technique some scoff at it, laugh at it; while others are cautiously optimistic; and then there is the growing group of filmmakers who are professionally intrigued, push the envelope, make fantastic immersive films. There is plenty of outstanding 4K content being shot and delivered. Probably always will be but great VR is different. It not only lets the viewer in the story, it lets you control, explore, be an active part of the story. The SMPTE crowd were hungry to learn more about how the M&E industry can continue to tell the best stories, the best way even when they have to turn the story over to the viewer. In the final analysis great stories come from great filmmakers. ...Read More »
Cineware 3D for 2D Design By Ko Maruyama To call this a new way to design with 3D in 2D may not fully explain the power of the plugin. Taking advantage of the same Cinema4D bridge power that After Effects users enjoy, Illustrators are now able to easily wrap their 2D designs onto 3D objects as textures directly within Adobe Illustrator - working in the space that they're expert in. Using familiar language, this will open a new way of working with 3D objects for Adobe Illustrator CC artists. ...Read More »
Cineware 3D for 2D Design By Ko Maruyama To call this a new way to design with 3D in 2D may not fully explain the power of the plugin. Taking advantage of the same Cinema4D bridge power that After Effects users enjoy, Illustrators are now able to easily wrap their 2D designs onto 3D objects as textures directly within Adobe Illustrator - working in the space that they're expert in. Using familiar language, this will open a new way of working with 3D objects for Adobe Illustrator CC artists. ...Read More »
Lineage Solutions Creates Stereoscopic 3D VR 4K Video with Blackmagic Design The Lineage team's primary project in the studio thus far has been a project called Intelligent Education. They film college professors in stereoscopic 4K using Micro Studio Camera 4Ks so that students and viewers can watch them later in a 3D VR experience via Google Cardboard and soon with the VR headsets HTC VIVE and Oculus Rift. In this environment, the stereo 3D video is displayed alongside a dynamic transcript as well as 3D models and scenes that relate to the learning. ...Read More »
Watch The Hands By Miles Weston Most people can do one or two card tricks - even if we do them poorly. But watch a card like Richard Turner and you'll quickly put the deck back in your pocket. Learn that he is a blind card magician and you'll never touch a deck again. Dealt is more than a documentary about Turner's amazing slight-of-hand, it's about overcoming the odds. Dealt is opening at select theatres across the country but you can find out here why indie filmmakers deliver entertainment that needs to be seen. ...Read More »
7 QUESTIONS WITH FILMMAKERS ARIEL & MALLIN ALTER By Ko Maruyama Mallin and Ariel Alter create a new take on "Spinster" for the millenial generation in a show they're funding through IndiGogo. I had a chance to ask them a few questions about what their plans are for the project before they had to quickly get back to a busy production schedule. ...Read More »
Behind the Scenes of the Gritty Drama "The Things We've Seen" In the new indie film "The Things We've Seen," a struggling town is devastated when the local mill catches fire, eliminating most of the town's jobs. Rayford Boem (Randy Ryan) is soon accused of arson by Sheriff Pascal (John D. Carver) but won't go down without a fight and organizes an armed resistance. Soon, word of Rayford's actions reaches his family, and his teenage son Reagan (Jarrett Maier) sets out to find his father and help fix what's gone wrong. ...Read More »
Capturing the Horror of "The Atoning" with Blackmagic Design Family drama unfolds and demons arise in the new indie supernatural thriller, "The Atoning." The film follows a family that is haunted by the horrors of their past, with the parents (Virginia Newcomb, Michael LaCour) trying to protect their young son Sam (Cannon Bosarge) from a dark secret that will tear them all apart. ...Read More »
The Future of AR/VR in the Sports Industry By Neil Mandt, Chief Executive Officer and Founder The gaming industry is usually the first industry that springs to mind when discussing augmented reality (AR) and virtual reality (VR). However, aside from interactive entertainment, both technologies also lend themselves particularly well to fields such as real estate and sports. ...Read More »
Loco UK Efficiently Stitches Four 90º Plates in SCRATCH VR to Create Slo-mo 360º VR Experience There is a special joy in witnessing a 360-film newbie spinning around with mobile phone in hand, delighting in the magical experience of the video content that surrounds them. Loco is riding this wave of 360-video excitement by exploring emerging technologies and software as well as developing new techniques to take their creative work further into this realm. ...Read More »
With PREVAILPRO PNY Launches the World's First Four 4K Display and VR Capable Thin and Light Mobile Workstations at SIGGRAPH PNY Technologies reset mobile workstation expectations by launching extraordinarily powerful, thin and light PNY PREVAILPROP4000 and P3000 mobile workstations. With their NVIDIA Max-Q design, these innovative systems are designed from the Quadro GPU out, to deliver capabilities, compute performance, unmatched simultaneous four-display screen real estate, and immersive VR (P4000), to drive next generation workflows across industries ranging from AEC and Manufacturing to M&E and Scientific and Technical computing. ...Read More »
Ads for Mobile By Miles Weston Mobile content and streaming service providers have come up with the recommendation that less is more when it comes to ads that appear mysteriously on your device while agencies and more than a few marketers say shorter ads are ineffective. They feel their message is too important, too complex to be crunched down into a few seconds of screen time. Maybe they are that important, that good but it has also enabled more people - especially younger folks with shorter attention spans - to install ad blockers. One filmmaker in Chicago decided the mobile screen needed more than a scrunched TV ad and surprise...it works! ...Read More »
Civil War Action By Miles Weston Seventy plus years before WW II and the bloody battle on Dunkirk - made more infamous by the movie - there was the U.S.'s Civil War. And you can experience it up close and personal...very personal with the VR stream. ...Read More »
ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming ASSIMILATE's SCRATCH VR is now certified as a third-party software for the Facebook Live 360 Ready program. ASSIMILATE's VR partner, Z CAM, is also included in the Live 360 Ready program with its S1 VR camera. Along with a Z CAM S1 VR camera, SCRATCH VR Z provides the only camera/software Facebook-certified Live 360 solution. SCRATCH VR Z offers advanced, real-time features like inserting/composting graphics/text overlays, including animations, and keying for elements like green screen for live streaming. ...Read More »
Assimilate Demos Z Cam S1- S1 Pro - Scratch VR Z Integrated VR Workflow at SIGGRAPH 2017 Assimilate, Santa Clara, CA - VR is the game changer in media today, as well as the future, for all markets, such as entertainment, mobile apps, education, medical, engineering, travel and more. At Siggraph 2017 Assimilate will be at The Studio-B&H booth 915 to demo its award-winning VR integrated workflows. Z Cam and Assimilate have partnered to offer the only integrated VR workflow with the Z Cam S1 or S1 Pro/Scratch VR Z Bundle: from image acquisition with Z CAM's high-performance S1/S1 Pro VR cameras, and stitching with its optical-flow WonderStitch software, through to a streamlined VR post-production workflow with Assimilate's real-time Scratch(r) VR Z tools. ...Read More »
Z CAM & ASSIMILATE Announce Second VR Integrated Workflow with New Ultimate S1 Pro VR Camera & SCRATCH VR Z Post Tools Bringing ultimate VR camera and post-production tool performance to VR content creators, Z CAM and Assimilate(r) are offering their second VR integrated workflow bundle with the Z CAM S1 Pro VR camera and the Assimilate Scratch VR Z post-production tools. Following on the heals of the award-winning S1 Professional VR Camera that delivers impressive image quality, the new Z CAM S1 Pro offers an even higher level of image quality that includes superior handling of low lights and dynamic range with detailed, well saturated, noise-free video. Combined with Z CAM's WonderStitch optical-flow stitch feature and the end-to-end Scratch(r) VR Z tools, content creators in any market now have a hassle-free, streamlined workflow for creating the ultimate, professional VR experiences at incomparable price/performance value. ...Read More »
4 Tips for Creating Viral Content By Andrew Deen Social media and the growth of smartphone use has changed the way people read the news, interact with one another and gather information. According to Facebook, they have 1.13 billion active users everyday with just over one billion of them using their smartphones to connect. Instagram has 500 million profiles with 300 active users each day and Twitter has 313 million users each month. This constant connection to social media is impacting people's lives and helping marketers create content that quickly spreads around the world. Everyone wants to create content that will become viral, but it takes a certain mindset to produce content that readers want to share. Highlighted below are four tips to help you create viral content. ...Read More »
Combining the Art of Cinematography, Colorist and Producer Jamie Trent is a rarity -- a member of the International Cinematographers Guild, Society of Camera Operators, Australian Cinematographers Society and the Producers Guild of America. All while being a professional colorist with a number of colorist credits on films and TV shows which qualify him to be represented by the Motion Picture Editors Guild, IATSE Local 700. The art and skills needed to be either a professional Cinematographer or a Colorist take years to hone, but to JT these skills naturally complement each other. ...Read More »
Adobe Acquires Mettle's SKYBOX technology By Ko Maruyama Adobe Systems Incorporated today announced it has acquired all SkyBox technology from Mettle, a global developer of best-in-class 360-degree and virtual reality software. The acquisition comes at a time when increasing numbers of creators, global brands and media and entertainment companies are embracing 360/VR and are looking for seamless, end-to-end workflows for this new, immersive medium. ...Read More »
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